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Nov 7
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Know More:
Marketing Secrets, MySpace, Niche Marketing, Online Community, Social-Networking, Understanding Niche Marketing, Web 2.0, YouTube Marketing Secrets, MySpace, Niche, Niche Marketing, Online Community, Social-Networking, Target Audience, Understanding Niche Marketing, Web 2.0, YouTube
When talking about social-networking sites and whether the larger sites can keep their market share from eroding, the answer to me, is no they can't.
While a place my MySpace and other big sites will still grab millions, it will still slowly degenerate in users like network television has since the days cable became a competitor.
General types of sites will always attract people for general use, but when anything specific is desired, they will always go somewhere that attracts like-minded people. That's the world we've been living in for years, and it's not going to change.
One writer recently said that people are starting to join multiple networking sites, and have been for a while. At this time it doesn't seem that it has totally made a person quit one for the other. Eventually it will have to though.
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Reportedly in the final stages of talks to bring YouTube to cell phones and television sets, Verizon Communications (VZ), according to some, would get an edge over its competitors. As far as the cell phone side of it, I don't...
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Nov 3
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For the first time in the migration from analog to digital, the traditional media companies have something to swagger about. With YouTube having to face the copyright law, and huge portions of their users uploading copyrighted material, the media companies...
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Nov 2
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With MySpace saying recently that they will be offering a mobile phone service, you knew it wouldn't be long before YouTube would do the same. It didn't take long as Chad Hurley, YouTube founder and CEO, told an advertising conference...
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Oct31
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With the continuing assault upon YouTube to drop copyrighted material, it does seem to be a bad move by networks and studios that make come back to bite them. If they decide to clear out all their stuff that make...
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Oct30
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Wendy's introduction of three videos on October 20 has caused a little bit of a stir from the community, but overall they've done well; especially "Molly Grows Up," which is closing in on 600,000 views. Spokesman Denny Lynch said the...
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Oct23
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When the music industry pretty much sued Napster out of existence (I know they're still here), they had a side issue that they didn't understand: they took one of the best ways of offering music off of the web. They...
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Oct22
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With the inclusion of Hollywood studios having a stake in YouTube now, the question has to be asked about what they will now become. Now with Universal Music Group, BMG Music Entertainment, and the Warner Music Group now having stakes...
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Oct19
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In what many are considering a big surprise, YouTube is only in third place in video streaming in the U.S. The Fox (NWS) behemoth MySpace is way out ahead with a total of 1.4 billion streams being watched in the...
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Oct17
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With Yahoo's recent warnings concerning a soft ad market for them because of automotive and finance companies using their business less, results are out that they dropped in profits by 38% for the 3rd quarter; they finished with $158 million....
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Oct16
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The European Union is attempting to regulate websites by redefining them as broadcasters. The result of the attempted legislation would be to require websites and mobile phone services that include video to conform to standards of broadcasters as determined in...
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Oct15
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The Associated Press reported this week that the deals YouTube made with the major recording companies (Warner Music Group, Vivendi's Universal Music Group and Sony BMG Music Entertainment) include conditions that well could bring the viral video era to a...
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Oct11
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With the YouTube acquisition fresh under his belt, Googles' CEO Eric Schmidt almost immediately got together with News Corp. (NWS)executives to try to smooth over any problems that might have come about from the deal. The meeting included Rupert Murdoch...
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Oct10
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Here's an interesting thought to consider: The more someone is an individual, the more they want to be part of a group. Have you ever thought of that? Think Harley Davidson. Who would want to buy a cool motorcycle, customize...
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Oct 6
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A report in the New York Times says that Google (GOOG) has entered serious talks into acquiring YouTube. According to sources involved in the negotiations, the offer is for $1.6 billion in cash and stock. This is one of a...
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Oct 1
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When it comes to new products and services that are introduced, usually young people are the first ones to give it a try. They overwhelmingly are the target audience in the first season of the offering. As time goes on,...
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Sep21
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With a number of online marketers getting a little concerned with the large drop in ad revenue of Yahoo (YHOO), we are taking a deeper look into what, if anything, it means for the overall online ad market. In this...
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Sep18
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While YouTube had an advertising deal last month with Warner Music, this month they've went one step further and entered a partnership to enable Warner to distribute its music videos online. Along with the videos, will be included interviews with...
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Sep16
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In the offline world, years of history have shown that being number one to the marketplace is one of the big keys to success. It is called having the First Mover Advantage. In the online world, being in the First Mover...
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Sep12
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In a move to increase its online sales and profits, NBC Universal has announced that it is ready tolaunch its new initiative to distribute video footage on the Internet. It is not only using its own affilates' material, but is...
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