TheAlphaMarketer: Web Business Essentials Archives

Web Business Essentials Archives

Dec10	Heroine Jeanne Ammas: Getting the Right People for the Right Time Gary Bourgeault December 10, 2007 Know More: Web Business Essentials 11rules, Web Business Essentials The heroics of volunteer security guard Jeanne Ammas at New Life Church is a amazing lesson on having the right people in the right job at the right time.Yesterday she possibly saved the lives of between 50 to 100 people,... Continue Reading Posted at 10:00 PM \| Permalink \| Comments
Jun13	Complete Online Product Information Crucial to Sales Gary Bourgeault June 13, 2007 A study by WebCollage found that 91 percent of online shoppers surveyed said that it was “important” or “very important” for retailers to offer complete explanations of products on their Web sites. When they do their online research for products,... Continue Reading Posted at 6:31 PM \| Permalink \| Comments
Nov17	Make it Simple and Easy to Pass on Your Viral Content Gary Bourgeault November 17, 2006 As with all viral marketing campaigns, we must conceive of it with the user in mind. That's why things like the strange, humorous, unique, bizarre, weird, compelling and fascinating are the concepts that are used to inititate successful campaigns. Now,... Continue Reading Posted at 10:02 PM \| Permalink \| Comments
Nov10	Key Reason for Behavioral Targeting Gary Bourgeault November 10, 2006 Steve Smith interviewed Christal Condon, the director of marketing at Internet-only etailer Home Décor Products Inc. concerning behavioral tracking and its effect upon results. The company mainly uses paid search to attract it customers, and a secondary source is comparison... Continue Reading Posted at 4:27 PM \| Permalink \| Comments
Nov 9	Web Shoppers want Better Online Experience Gary Bourgeault November 9, 2006 In a report by the Internet Retailer, they said 9 out of 10 consumers are planning on doing most of their holiday shopping online. The problem is that almost half of those potential customers report that there are a lot... Continue Reading Posted at 6:15 PM \| Permalink \| Comments
Nov 7	Every Page is Becoming Your Homepage Gary Bourgeault November 7, 2006 While there is a lot of discussion about what should or shouldn't be on a homepage of a web site. How fast or slow can it be allowed to load, should we have two option; one for high speed access... Continue Reading Posted at 6:21 PM \| Permalink \| Comments
	The 12 most persuasive words in the English Language Starbucks admits to losing laptops with worker data Decreasing the Results of Email Typos Video ad market growing steadily The more accurate you are, the less intrusive you'll be Going Viral and not becoming a One Hit Wonder Remember to ask your Customers what they want One area where Opera misses it Important results from new Email best practices study Online Retail Companies Making Huge Email Mistakes It's about the community being the carrier A secret to creating products and services Online activity is a reflection of Offline life Amazon introducing new tools for online marketers Answers only come after you decide The Strength and Limitation of Behavioral Targeting On the Internet, you don't have to be first Understanding the power of Empowering others 5 Multiple traffic strategies: The best protection for your online business Some thoughts on Click Fraud AOL fires CTO Maureen Govern and two others over Privacy Fiasco 4 Steps to online success Online Marketing and the "Next Big Thing" What viral marketing really is Competitors' activity doesn't necessarily mean success! Will Earthlink survive? Learning from the recent Google deal with MySpace Are articles still worth writing? Does it matter which day to send to your email lists Stuck for Ideas? Try unusual combinations A word of caution about Google Adwords What the nature of online ad marketing is Your website or blog and internal links Tap the power of your Database Strategies for the slow months - Part Two User-generated Testimonials - You gotta have them! Answer this question on every page of your site! Don't fall into this rut! Beyond SEO or what do you want your visitor to do? - Part 2 Beyond SEO or what do you want your visitor to do?

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