TheAlphaMarketer: Social-Networking Archives

Social-Networking Archives

Jun14	Lessons Learned from the Slowing Growth of Social Networking Web Sites Gary Bourgeault June 14, 2008 Know More: Social-Networking Behavioral Targeting, Facebook, MySpace, Niche Marketing, Niche Social Networks, Online Community, Targeted Audience What's happening with the social networking space, as advertising numbers are projected to fall short of expectations for 2008, and overall growth starting to plateau; especially with market leaders MySpace (NYSE:NWS-A) and Facebook?The answer is the new world we live... Continue Reading Posted at 1:35 PM \| Permalink \| Comments
Jun 1	Social Networking No Match for Face-to-Face Contact Gary Bourgeault June 1, 2008 At the sixth annual D Conference, it brought a reminder that while social networking has changed some things, and offers some value as to making deals, there's still nothing like face-to-face contact to keep the wheels spinning.Frank Quattrone, an major... Continue Reading Posted at 3:10 PM \| Permalink \| Comments
May14	EMarketer Cuts Back on Social Network Ad Forecast Gary Bourgeault May 14, 2008 With growth slowing down at MySpace (NYSE:NWS-A) and Facebook, eMarketer has revised its advertising forecast down for the two large social networking sites. Now they project overall ad revenue to come in at $1.4 billion in social networking ads in... Continue Reading Posted at 2:29 PM \| Permalink \| Comments
Mar13	Why did AOL Acquire Bebo for $850 Million? Gary Bourgeault March 13, 2008 The acquisition of Bebo.com by Time Warner's AOL, seems to say that AOL is going to stay under the Time Warner banner. Over the last year or so, many people felt it was going to be spun off for sure from... Continue Reading Posted at 2:40 PM \| Permalink \| Comments
Mar10	Paramount Pictures to Offer Film Clips as Facebook App Gary Bourgeault March 10, 2008 In a deal with Facebook, Paramount Pictures (NYSE: VIA-B) will be making a large number of film clips available through a new app on the social network."The short clips for a movie that you've already seen before helps you relive... Continue Reading Posted at 4:44 PM \| Permalink \| Comments
Jan17	MySpace Continues to Dominate Social Network Traffic Gary Bourgeault January 17, 2008 In spite of all the media coverage of Facebook, MySpace (NWS-A) continues to dominate the social network traffic space, accounting for over 76 percent of the traffic market in the United States, according to Hitwise, and cited by Marketing Charts.For... Continue Reading Posted at 3:19 PM \| Permalink \| Comments
	Facebook a "Noun" and "Verb" in 2008 Collins English Dictionary Niche Social Networks Starting to Emerge: It's Only Just Begun! "The Price is Right" Developing Social-Networking Web Site UK Leads Social-Networking Usage in Europe Clear Channel Communications Founder Red McCombs Launches Christian (?) Web Site New Video, Social Networking Site for Scientists Launches The Dirty Little Secret why Advertisers are Targeting Social Networking Sites Van Natta No Longer Facebook COO Social Networks, Targeted Ads, Niche Markets - 2 Hearst Acquisition of Kaboodle Underscores how Online Growth is Changing Facebook Responds to Advertiser Concerns Companies Drop Facebook Ads After Put on BNP Page Mashable Differentiating between Personal and Corporate Profiles Viacom's Internet Strategy Social Networking Sites Still Growing Fast: Myspace up 70%, Facebook 126% Social Networks Increasing, So are Ad Dollars Targeting Them Social Networks Growing in Usage Ad Spending on Social Networks Reaching Almost 1 Billion This Year Country Music Going Social Networking Will Elgg be the Answer to Embracing School Social Networks? Facebook Upgrades its Messaging and Adds Home Pages 41 Million People in U.S. Visit Social Networking Sites Hook.TV is an Example of Where Social Networking is Going People Interact Far More on Smaller, Branded, Transparent communities Social Networking Continues to Grow Overall Social Networking Starting to Fragment into Niches Social Networking About to Fragment Even More Disney to launch new Disney.com Next Week Social Networking Sites Driving More Traffic to Online Retailers Napster's Shawn Fanning Building Online Community for Gamers The More the Internet Changes the More the Message Stays the Same Can YouTube Retain its Mass Media Status? YouTube Starting to Face User Backlash Tapping the Power of Niche Online Communities MySpace gets 82% of Social Networking Visits News corp. to Invade Japan with MySpace News Corp. says Fox Interactive should break even in 2007 Social Networks will Fragment for Years Ahead Yahoo, Beliefnet Partner in Online Personals Euro's David Jones wants to Take Back Creativity from Consumers

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