TheAlphaMarketer: Marketing Tools Archives

Marketing Tools Archives

Jul20	Jessica Simpson Getting "Fancy" with Her New Perfume Gary Bourgeault July 20, 2008 Know More: Marketing Tools Brigitte Bardot, Jessica Simpson, Jessica Simpson Do You Know?, Jessica Simpson Fancy, Jessica Simpson Marketing, Jessica Simpson Perfume Fans of Jessica Simpson will get two-for-one soon, as she's set to launch her new perfume called "Fancy," to coincide with her debut country music album "Do You Know?"In her advertising she's draped in a pink silk bed sheet, while... Continue Reading Posted at 5:13 PM \| Permalink \| Comments
Feb11	What Consumers Want Most from a Web Site Gary Bourgeault February 11, 2008 A recent survey by Forrester which asked 5,000 online consumers what they primarily looked for when visiting a Web site, found that the top thing was user ratings and reviews, with 64 percent saying that was their No. 1 preference.Right... Continue Reading Posted at 3:27 PM \| Permalink \| Comments
Dec 7	"Manic" Bass Player Nicky Wire: Radiohead Ruining Music Industry Gary Bourgeault December 7, 2007 According to Manic Street Preachers' bassist Nicky Wire, Radiohead has ruined the music industry by offering their "In Rainbows" album digitally for whatever fans wanted to pay for it. Wire said concerning the Radiohead strategy, "Fair play to Radiohead for... Continue Reading Posted at 8:12 PM \| Permalink \| Comments
Dec 5	Paid and Organic Search Data Added by Hitwise Gary Bourgeault December 5, 2007 In hopes that the data they offer are more accurate than its competitors who mostly offer panel-based data, Hitwise is now offering paid and organic search data, along with fast-moving search terms for its 10 million U.S. internet users. They... Continue Reading Posted at 1:31 PM \| Permalink \| Comments
Nov10	Marketing and Literary Giant Norman Mailer Dead at 84 Gary Bourgeault November 10, 2007 Using controversy as a marketing tool Norman Miller, who was awarded with the Pulitzer Prize for "The Armies of the Night" and "The Executioner's Song" died today at the age of 84.The reason I bring up Mailer's death on thealphamarketer is... Continue Reading Posted at 3:29 PM \| Permalink \| Comments
Oct19	Pepsi Sponsoring The Minisode Network on Crackle Gary Bourgeault October 19, 2007 Pepsi (PEP) is taking its new global restyle advertising campaign to Crackle.com, where they'll sponsor a number of retro shows on The Minisode Network. The Network will be adding new programming to bring the number of channels to 18, with... Continue Reading Posted at 9:13 PM \| Permalink \| Comments
	Empire Promotional Products Serves all Your Promotional Needs Britney Spears, Marketing, and Being Prepared Michael Eisner, Topps Co., and Creative Marketing Ideas More on Being Prepared for Major Disruptions Internet Video Startup Backed by Apple Co-founder Steve Wozniak - 2 The Two Types of Online Shoppers and How to Serve Them Widgets: The New Vanity License Plate? BBC Broadcasting "The Money Programme" in Second Life Local Search Brings People to Your Business Larger Online Retailers Slow at Offering Alternative Pay Methods Coca Cola Newest Corporate Entrant in Second Life ReferNow.com: New Web Marketing Tool Tracks, Rewards Referrals AOL Inks Two Year Preferred Portal Deal With PointRoll New Online Tool Simplifies Digital Billboard Management Great Chance to Put the Spotlight on Your Business for Free Get Ready to Confess on YouTube MySpace and Lessons In Marketing to Other Cultures Blockbuster Continuing its Super Bowl Marketing Strategy British Hosting Provider UKFast Wins Huge Bidding War for Domain Name Advertising.com, PointRoll in Partnership to Increase Targeted Ad Performance Second Life Virtual Tour for Marketers The Importance of Giving Something Away for Free Cory Doctorow Gives it All Away Free MarketingSherpa bought by MEC Labs Group Amazon launches new beta - Tapping into growing online ad market BMW's Mini Drives Viral Email Success Yahoo in exclusive partnership with Nissan for Online Concert Series Personalized and targeted email campaigns greatly increase results Chevrolet launches Viral Campaign Remember to ask your Customers what they want One area where Opera misses it Do you know who your best customers are? Why Paris Hilton works as a brand Reputation the key to Email Delivery Going deeper into the explosive secrets of Niche Marketing The final ingredient in the foundation for writing great ad copy Obsess on the needs of the people you serve Youth trends in the Marketplace Youth trends in the Marketplace The Answer to this Question is what Marketing is all about

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