TheAlphaMarketer: Marketing time Archives

Marketing time Archives

Sep17	Constitution Day, Free Speech, and being Careful what we take in! Gary Bourgeault September 17, 2007 Know More: Marketing time 2.0, Marketing time In the U.S., it's consitution day today, marking the 220th anniversary of the signing of our constitution.Thinking about that and the First Amendment to the constitution and the freedom of speech, brings me to all the stuff we can interact... Continue Reading Posted at 1:45 PM \| Permalink \| Comments
Jun19	Ringo Starr Finally Entering the Digital Age Gary Bourgeault June 19, 2007 The Beatles have been notorious for slowly responding to new technology and music distribution throughout the years - and they've kept that reputation intact -as Paul McCartney finally released his first digital offering this spring by putting all his single material... Continue Reading Posted at 2:51 PM \| Permalink \| Comments
Nov16	Internet Advertising Continues Record Growth for 8th Straight Quarter Gary Bourgeault November 16, 2006 A report released by PricewaterhouseCoopers, concerning Internet advertising on Internet Ad Bureau (IAB) member sites, revealed that it increased by 33 percent during the third quarter over last year. It reached $4.2 billion for the member sites. While it was... Continue Reading Posted at 7:55 PM \| Permalink \| Comments
Nov 3	Amazon launches new beta - Tapping into growing online ad market Gary Bourgeault November 3, 2006 With online ad spend being one of the key growth areas, Amazon.com has employed its subsidiary A9 to power up its new pay-per-click ad network to display targeted text ads alongside its product pages. The program, which is in beta,... Continue Reading Posted at 3:13 PM \| Permalink \| Comments
Nov 1	Is "Evil" AOL turning around? Gary Bourgeault November 1, 2006 With the AOL deal being considered one of the business mistakes of the century, Time Warner (TWX) is finally looking like it may have had a few brains in the deal. The subscription service had nowhere to go and their... Continue Reading Posted at 8:22 PM \| Permalink \| Comments
Oct26	Online success helps Meredith Corp. increase profits Gary Bourgeault October 26, 2006 With the newspaper industry still not able to keep up with its loss of offline income, Meredith Corp., publisher of numerous magazines, including the popular Ladies Home Journal, got great results with profits increasing by 15 percent in the third... Continue Reading Posted at 3:39 PM \| Permalink \| Comments
	Why Paris Hilton works as a brand The final ingredient in the foundation for writing great ad copy Obsess on the needs of the people you serve The Answer to this Question is what Marketing is all about Google, Yahoo frontrunners in Local Search Explosion 33 Random Thoughts on Viral Marketing Answers only come after you decide A Major Psychological aspect of Viral Marketing Why Yahoo's drop in share price shouldn't bother you Breaking out of traditional marketing think On the Internet, you don't have to be first Traditional media companies increasing their share of online advertising dollars NFL partners with Yahoo to stream games worldwide The Good News for content providers continues Why not use television spots to drive traffic to your site? Increasing your chances of success in a viral marketing campaign The viral campaign that wasn't Miller launches online campaign to promote Icehouse Beer 4 Steps to online success Saturday still has highest email open rates The Time is Right for Venture Capital Consumers using spam button to unsubscribe Does it matter which day to send to your email lists Internet news used as supplement more than main source Marketing Lessons from the food companies Internet marketing research growing fast Social Networking and branding Strategies for the slow months - Part Two Strategies for the slow months Understanding "Delayed Gratification" and viral marketing Have a bad weather Sale Move on quickly if it doesn't work Don't let due diligence hold you back Turbo Charging your new ezine opt-ins One way to maximize your email opt-ins Text or Graphic ads? Toyota targeting kids for short and long-term You need to Woo your clients Marketing during unstable times The secret headline they don't want you to know!

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