« DDB Creative Director Paul Tilley Confirmed Takes Own Life | Main | Today's Google News - February 25 »

Feb25
Is Facebook Looking for an Un-Zuckerberg?

It's good news to me to hear that the initiative to find a more experienced executive at Facebook is being spearheaded by Mark Zuckerberg himself.

With the probable goal of going public in about two years, there needs to be someone there that is able to put the company in readiness for that effort.

Even though Zuckerberg has a great vision for the social networking site, he doesn't have the skills to market and monetize it. That needs to be in place before the company goes public, otherwise a profitable company will be an illusion rather than a reality.

Citing someone close to the company, Allthingsd said “It has to be someone who does not overshadow Mark. But also someone who can challenge him when he needs challenging. And everyone needs challenging.”

Mark%20Zuckerberg%20looking%20for%20leader%20for%20Facebook.jpg

Some company investors as well as employees add that while there is a good group of people in place, like Vice President of Product Marketing and Operations Chamath Palihapitiya; Matt Cohler, who will have the title of vice president of product management; CTO Adam D’Angelo: CFO Gideon Yu; Co-Founder and Vice President of Product Engineering Dustin Moskovitz and Jonathan Heiliger, VP of Technical Operations, it doesn't address the need to have someone who can have a strong influence on Zuckerberg, and having one executive in the No. 2 position will do it better than a collective.

Again, all of this is the early steps of preparation for an IPO down the road. Most people wouldn't be too apt to confidently invest their money in Facebook with the current leadership in place. They have to figure out how to make money with it, while having strong corporate governance at the top, something Zuckerberg at this time isn't able to do.

Facebook definitely needs to have someone that is the opposite of Zuckerberg to balance the leadership at the top. As I said at the beginning of the post, the fact that Zuckerberg realizes this is good news, as it shows he's not too full of himself at his young age, as well as is thinking what's best for the company going forward. That shows that he's growing past being simply a geek riding a temporary wave. That, more than anything else, is a step forward for Zuckerberg and Facebook.


1 Comments/Trackbacks




» Facebook Steals Sheryl Sandberg from Google: Does that "Zuck" for Google or what? from TheAlphaMarketer
Today we learned who is going to be the un-Zuckerberg for Facebook, as the company stole vice president of global online sales and operations from Google (Nasdaq: GOOG), Sheryl Sandberg, to be the new COO of the company.Sandberg is an... [Read More]

submit a trackback

TrackBack URL for this entry:

post a comment

Name, Email Address, and URL are not required fields.





Comment Preview

« DDB Creative Director Paul Tilley Confirmed Takes Own Life | Main | Today's Google News - February 25 »

Advertise

sponsored ads



subscribe


Prefer Email?
Subscribe below-

Enter your Email:


Powered by FeedBlitz What's this?

Current News

Support This Blog

My site was nominated for Best Marketing Blog!

business social media

Use these fast growing business social media sites to promote your business, feature your products, spotlight your business leaders, create links, and drive traffic back to your company site, all for free!

BIZZlogos - Add your logo - free link to your site
BIZZphotos - Add photos of your products and people
BIZZprofiles - Submit your profile and build your online visibility
BIZZspotlight - Spotlight your business with free links
BIZZvideos - Videos about businesses, products and business people.
BIZZbites - "Digg" for Business - Submit your articles and posts

know more media network

View Network Map

Network Feed List (OPML)

Know More Media Network
Feed


we support unitus

PRWeb

Influencer



TheAlphaMarketer is a member of the Know More Media network of business related blogs.

Here are some current headlines from some of our business publications:

ProductivityGoal

CallCenterScript

AdHurl

TheBizofKnowledge

LandingTheDeal

CustomersAreAlways

HealthCareVox

BrainBasedBusiness

TheInsurancePolicy

MarketingBlurb