For the quarter ending December 31, Baidu continued to lead the Chinese search market with a 60.1 percent share, with Google (Nasdaq:GOOG) following with 25.9 market share, and Yahoo China (Nasdaq:YHOO) coming in third with 12.8 percent.
While Baidu continues to dominate in domestic search, Google did creep up a little and gain 2.2 percentage in China search share.
Worldwide Search
With the worldwide search market, Baidu passed Microsoft (Nasdaq:MSFT) for the quarter, ending with a 5.2 percent market share. Google is first with 62.4 percent, with Yahoo coming out at second with 12.8 percent share; the same as in China.
For the month of December, the overall search market grew to 66.2 billion queries, with Baidu accounting for 3.4 billion of them.
Worldwide Search Top 10 | |||
| Searches (MM) | Share of Searches | |
Total Internet | 66,221 | 100.0 | |
Google Sites | 41,345 | 62.4 | |
Yahoo! Sites | 8,505 | 12.8 | |
Baidu.com Inc. | 3,428 | 5.2 | |
Microsoft Sites | 1,940 | 2.9 | |
NHN Corporation | 1,572 | 2.4 | |
eBay | 1,428 | 2.2 | |
Time Warner Network | 1,062 | 1.6 | |
Ask Network | 728 | 1.1 | |
Yandex | 566 | 0.9 | |
Alibaba.com Corporation | 531 | 0.8 | |
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