Devoted to online marketing, viral marketing, and web marketing

The backing of MTV founder Bob Pittman for WeShow, which makes use of live people rather than algorithms to find and organize video, was offered because of the need to tackle the frustrations people have in trying to find online video they're interested in.

The site itself is put together pretty well, and is easy to understand and use. Once the videos are picked, they are organized into a number of categories like comedy, autos, tech, sports, films and pets, among others, where users can click on them to get them close to what they want.

At this time the site targets North America, Brazil and Britain. Those clicking on their country of choice will get videos that are of interest to their particular countries.

According to the company, Kelton Research says about 96 percent of Americans searching for videos online aren't able to find video on their first search. Another 60 percent of Americans say the sheer volume of online videos is overwhelming to them. A pretty high 46 percent don't bother watching online video because of there are too many results, while the research also showed that 45 percent wouldn't view videos unless their colleagues or friends recommended them.

Marcos Wettreich, CEO and founder of WeShow, said in a statement, "WeShow thrives off of the explosion of online video that has until now frustrated a significant portion of consumers on the Web. By consolidating the highest quality and most popular content from across the Internet into a simple and personalized view of all the top quality videos from around the world, WeShow is making online video a pure entertainment experience similar to that of television."

This could be a good idea for general audiences. When I went through it, I found the similar experience you have on other video sites: the numerous videos to choose from. It will give those people not too used to searching for videos a better chance at getting something they're interested in.

When I clicked on specific categories, for me they were still far too general. You can tell it's based on a more traditional media model; which is ok, just very general, even with attempts to create targeted interests.

The one thing that is a problem to me with using human filters, is the opportunity to choose material and videos connected to their specific interests, political or religious persuasions. Going through some of the stuff I already found things leaning a certain way that I get tired of running into.

This is a video portal; nothing more and nothing less at this time. It could be a good tool for those that really hate doing searches and are looking for more quality video in general categories. If you're looking for niche video interests, this won't be the type of site that will offer it in any depth.

It's hard to tell how this type of service will do. The very thing I consider a weakness may be a strength to others that just want to go to a specific site and get a sampling of video that will satisfy their general interests. For those it will probably perform a decent service to them.