In conjunction with its The Knot TV broadband channel, TheKnot.com will launch another six new original Web series throughout the popular summer wedding season.
The fashion editor for TheKnot, Heather Levine will be featured in Trends of the Season, a short-form series which will look at the current wedding fashions. There will be a couple other series connected to wedding fashion "One Bride" and "Six Looks." They will even have a series dedicated to the bridesmaids in a party "Great Looks for Your Maid.
There will also be a Web series featuring celebrity designers James Mischka and Mark Badgley.
Besides the market being served, another interesting part of this is the gravitation toward creating a network-like feel to the online channel for The Knot.
The show, which started in 2006, has been steadily growing as it's grown to about 1.5 million streams per month, with about 500,000 unique monthly visitors.
Comment Preview