Six Apart, the world leader in blogging software and services announced today that they have a new strategy for growing its business blogging answers. a
According to their press release “The strategy includes several new product and service launches, growing the company's already large developer network, expanded partnerships, increased engineering resources devoted to developing business services, customer education programs and enterprise-level support options.” a
Barak Berkowitz, Six Apart’s CEO said:
"2006 will be the year that blogging becomes an essential business communication tool, with more experience in business blogging than any other company in the world and the widest network of partners, we are the leaders in helping small and large enterprises across the globe make the most effective use of blogs. This strategy will further cement our place as the provider of choice for business blogging."
The first offering resulting from its new strategy is the launching of TypePad Business Class, specifically designed to meet the needs of large businesses and enterprises. It is designed to integrate, secure, control and cater to management needs.
According to their press release it is their goal to simplify business blogging and give customers the tool they need to leap into a new era of communication with customers and employees.
One thing to keep in mind is that TypePad Business Class is geared specifically toward companies that have high-traffic sites who are looking to use blogs to engage their readers and visitors.
TypePad Business Class is available immediately, starting at $89.95 per blog per month, for 4GB of storage and 40 GB of bandwidth per month.
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